These ads are usually displayed as Windows notifications (if the feature is active). In short, Brave swaps ads on any given website with its “own” vetted ads. While Brave seals you off all sorts of advertising and ad tracking, but it also attempts to strike a balance between user privacy and ad-based revenue that is ultimately vital for lots of content creators and websites out there. Since the company intends to basically change how online advertising works, it’s no surprise that it can’t be explained in just two sentences. The browser’s reward system is probably one of the most interesting and complex features. Brave’s reward system explained (the block, view, earn, fund philosophy) This is handy for perfectly concealing your identity and location online and can even act as a gateway towards the Darknet. Speaking of privacy, Brave really takes it very seriously, a fact easily demonstrated by the fact that the browser has built-in access to Tor (onion-routing network). This is accomplished via its handy “shields.” These shields can block third-party sites from tracking your online activity (they block tracking cookies and invasive ads among others).Įven though Brave is based on Chromium, which is the basis for Google Chrome, the developers behind the project have “stripped” it clean of all elements that send data back to Google. It boasts so many useful features that users don’t have to even lift a finger as malware and extensive trackers are blocked by default. This means that you don’t have to go through the trouble of finding and installing the “perfect” third-party extension for this purpose. First and foremost, Brave includes a built-in ad-blocker, not just any ad-blocker – one of the best. Since the privacy and security aspect will be its selling point for most users out there, we’ll start with that. Excellent privacy and security – two of Brave’s trademarks The first is represented by its privacy and security engines, while the second is its unique reward system and also its unique philosophy that aims to change how advertising works on the Internet. Right off the bat, there are two main aspects that make Brave very interesting. With that out of the way, let’s jump right into what makes Brave not only a good browser but a special one. Before anything else, it’s worth noting that Brave has a well-established pedigree being the brainchild of Brendan Eich, the creator of JavaScript and co-founder of the Mozilla project. The world of open-source and free browsers has recently welcomed its newest member that goes by the name of Brave after a fairly long beta testing period.
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